Swiss Knife SEO

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Win the answers, not just the rankings

A growing share of your buyers now asks an AI assistant instead of scrolling results. Swiss Knife SEO tracks whether ChatGPT, Perplexity, Gemini, and Google AI Overviews cite you, then uses your own crawl to explain why or why not.

Track

Four engines, one honest score

Add the questions your buyers actually ask, or pull them straight from your Search Console queries. Swiss Knife SEO asks each engine, records the full answer and every citation, and scores your coverage over time.

  • ChatGPT, Perplexity, Gemini, and Google AI Overviews
  • Prompts seeded from your real Search Console queries
  • Market and language targeting per prompt run
  • Frequency methodology: cited 4 of the last 5 checks, not a one-off yes
  • Scheduled runs, weekly or daily, with change alerts
  • Share of voice against the competitors you name
Why you lose answers Cited page blocks GPTBot robots.txt line 14 · fix ready in Patches Answer page needs JavaScript 31% of content survives without JS · render report Strongest page never cited Top 5% link equity · gap brief generated Generate content brief
Diagnose

The crawl-to-citation diagnosis nobody else runs

Tracking tells you the score. Swiss Knife SEO also tells you why, because it holds your full crawl next to the answer data. That fusion is the part no standalone AI tracker can copy.

  • Cited pages your robots.txt blocks for AI crawlers
  • Answer pages that fall apart without JavaScript
  • High-equity pages that never earn a citation
  • Where competitors win: the prompts, domains, and angles beating you
  • Gap briefs: an AI content brief for every lost answer
  • Citation sentiment: positive, neutral, or critical mentions
Prepare

Make your site easy for AI to read and cite

Getting cited starts with being readable. The audit measures how AI-ready your site is, and the platform generates the files that help assistants find your best pages.

  • AI readiness score built from eight weighted evidence signals
  • Per-bot access check: GPTBot, ClaudeBot, PerplexityBot, and more
  • Copy-ready robots.txt blocks to allow or block each AI crawler
  • llms.txt generator ranked by your internal link equity
  • agents.json generator and validator
  • Bot coverage: which AI crawlers actually fetch which pages, from your server logs
  • AI referral analytics: the visits assistants send you, from GA4
70 AI READY GPTBotALLOWED ClaudeBotALLOWED PerplexityBotBLOCKED llms.txt # Swiss Knife SEO · ## Pages · ranked by equity BOT COVERAGE, 30 DAYS Search crawlers 1,204 fetches · AI crawlers 262 fetches
AI Visibility tracking is included from the Growth plan and available to Pro workspaces as an $89 add-on. The Pro diagnostics layer, with sentiment, answer simulation, and gap briefs, is included from Growth or available as a $139 add-on. Full pricing.
Common questions

How the tracking really works

Which engines are covered, and how?
ChatGPT, Perplexity, Gemini, and Google AI Overviews. Each check asks the engine your prompt, stores the full answer with every citation, and records whether your domain appears, at which position, and who appears instead. Market and language targeting let you check the answers your actual buyers see.
How often do checks run?
Whenever you press run, plus optional weekly or daily schedules per site. Because a single answer can vary, results are reported as frequency, cited 4 of the last 5 checks, rather than a one-off yes or no that flips on refresh.
Where do the prompts come from?
You write them, or seed them from your own Search Console queries with one click. Suggestions only ever come from your measured data, never from a generic template list, so you track questions with proven demand.

Find out if AI cites you today

Run the free AI Visibility checker on your domain and one buyer question. No signup needed for a quick look.